Is your university invisible to today’s students?

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Discover how your programs appear in both Google AND AI search with our Free Visibility Scan

50% of Gen Z Now Uses AI as Their Primary Information Source

Not optimized for Google AND AI platforms? You're missing half your potential applicants.

FREE SCAN INCLUDES:

Technical foundation assessment

Content visibility analysis

AI representation check

Competitive positioning report

See Where You Stand: Free Visibility Scan

The New Enrollment Reality: Students Have Changed How They Search

Your ideal students no longer just Google "best MBA programs" - they ask AI assistants "which program matches my career goals?" This fundamental shift requires a complete rethinking of your digital presence. Universities visible in both channels are seeing 321% growth in leads, while others are losing ground to competitors who adapt faster.¹

The Visibility Gap is Growing

Double Your Discovery Channels, Not Your Budget

Convert More Applicants With Student-Centric Search Strategy

Leading universities optimize once for both channels. Our approach ensures your content performs everywhere students search, generating qualified applicants, not just visitors.

Our dual-optimization approach ensures your content performs everywhere students search, maximizing your marketing ROI and generating qualified applicants, not just website visitors.

Students finding programs through AI recommendations arrive with higher intent. Our clients see 83% higher conversion rates from AI-driven traffic compared to traditional search.²

We Know Where Today’s Students Are Searching

Everspring’s proprietary research tracks real student search behavior across all platforms, giving you the edge in visibility where it matters most.

Don’t Get Left Behind in the AI Search Revolution

Nearly half of prospective students now trust AI recommendations over university websites. Is your program being accurately represented in these new search environments? Our scan shows you exactly how AI platforms are describing your programs to potential applicants.

See How Your Programs Appear to Today’s Students

Our comprehensive scan evaluates your visibility where it matters most: both traditional search and emerging AI platforms. Discover critical gaps in your digital presence before they impact your enrollment numbers. Includes technical foundation assessment, content visibility analysis, AI representation check, and competitive positioning report.

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1. Internal data: 321% increase in leads QoQ (Q1 2025 vs. Q4 2024) from AI sources.

2. Internal data: Conversion rate increased 83% (from 0.28% to 0.5%) in Q1 2025.

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